The ideas below will help you engage your associates in your Operation Feed campaign.


  • Announce and kick off the campaign.
  • Educate associates about hunger.
  • Share stories and explain the impact of contributions.
  • Display print materials and utilize digital resources (videos, infographics, photo stories, presentation slides, & more!).
  • Provide opportunities for associates to give.
  • Share regular progress updates.
  • Promote Operation Feed’s community-wide events.
  • Highlight your community involvement via social media.



Utilize your communication mechanisms to increase understanding, and be sure to ask everyone to give–the #1 reason individuals do not donate is because they are not asked.