5 — Educate & Communicate
Inform. Engage. Motivate. Utilize your communication mechanisms to increase understanding of hunger & community food needs and explain how Operation Feed benefits local families. And be sure to ask everyone to give--the #1 reason individuals do not donate is because they are not asked.
Educating Your Associates
Pre-packaged messaging resources make it easy for you to personalize hunger and show how
Operation Feed impacts real families.
Choose themes that resonate best with the culture of your organization (see below).
Each comes with a variety of options for delivering the message--video, info graphics, photo stories,presentation slides, and statistics/quotes.
View & download elements easily via the Communication Resources matrix below.
Use them in a variety of ways: group meetings, email communications, Intranet
postings, lunch & learns, newsletter articles, voice mail blasts, & more. Be creative!
Create a Communication Plan
Build communication elements into your campaign calendar.
Ask leadership to send a Welcome Letter announcing the start of the campaign.
Send an Online Donation Appeal asking every associate to give.
Use a Sample Email as the frame for sharing an info graphic or photo story.
Engage management-level and above associates through a Leadership Giving Appeal.
Take advantage of group meeting to deliver the Operation Feed Overview Presentation or screen a video.
Communicate campaign progress regularly with associates to build momentum of your drive.
Additional OpportunitiesCapture images of your activities for our Photo Contest.
Engage with the Foodbank on Social Media (put us in contact with the one who posts to your
Forward Education & Events emails (~6-8 editions/year) to your associates, or add them to the
Encourage your team to support Operation Feed's community-wide events (info & printable flyers):
► Cakes for a Cause (Thursday, April 17),
► "Stamp Out Hunger" Food Drive (Saturday, May 10),
► FOODFIGHT Community Restaurant Dine-Out Day (Wednesday, June 25).
Bring in a group to Mid-Ohio Foodbank for a tour or volunteer shift. Seeing first-hand the work we do
together is very powerful! Or, invite a Foodbank representative out to personally thank associates!